{"id":4124,"date":"2020-11-12T14:07:23","date_gmt":"2020-11-12T19:07:23","guid":{"rendered":"https:\/\/www.ladybugz.com\/?p=4124"},"modified":"2023-10-19T08:35:26","modified_gmt":"2023-10-19T12:35:26","slug":"everything-you-need-to-know-about-the-yoast-seo-plugin","status":"publish","type":"post","link":"https:\/\/www.ladybugz.com\/everything-you-need-to-know-about-the-yoast-seo-plugin\/","title":{"rendered":"Everything You Need to Know About the Yoast SEO 15.1 Plugin for WordPress"},"content":{"rendered":"<h2><strong><span style=\"color: #ff351f;\">Is your SEO controlling you?<\/span><\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">First, here are the basics on <a href=\"http:\/\/www.yoast.com\" target=\"_blank\" rel=\"noopener noreferrer\">Yoast SEO<\/a>. Second, we\u2019ll talk about Yoast\u2019s new 15.1 update\u2014full of user-friendly ways to make your website\u2019s <a href=\"https:\/\/www.ladybugz.com\/local-seo-made-easy\/\">SEO<\/a> better.\u00a0<\/span><\/p>\n<h2><span style=\"color: #ff351f;\"><b>Yoast is a robust SEO tool for web developers and marketers.<\/b><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Well, Yoast SEO gives you\u00a0<\/span><i><span style=\"font-weight: 400;\">full<\/span><\/i><span style=\"font-weight: 400;\">\u00a0control over your website\u2019s SEO as well as its listing in Google.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With\u00a0<\/span><a href=\"https:\/\/wordpress.org\/plugins\/wordpress-seo\/\"><span style=\"font-weight: 400;\">Yoast SEO<\/span><\/a><span style=\"font-weight: 400;\">, you have the chance to set templates for page titles and meta descriptions, easily optimizing them with the snippet editor function. It shows the strengths and weaknesses of your listing, including the opportunity to enter a focus keyword and recommending the proper key word density. These capability make your site easier for search engines to find and boost click-through rates.<\/span><\/p>\n<blockquote class=\"wp-embedded-content\" data-secret=\"3EXMrPSx3z\"><p><a href=\"https:\/\/www.ladybugz.com\/local-seo-made-easy\/\">Local SEO Made Easy &#8211; Tips To Get Your Business Found<\/a><\/p><\/blockquote>\n<p><iframe class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; clip: rect(1px, 1px, 1px, 1px);\" title=\"&#8220;Local SEO Made Easy &#8211; Tips To Get Your Business Found&#8221; &#8212; Ladybugz Interactive Website Design Agency, Boston MA\" src=\"https:\/\/www.ladybugz.com\/local-seo-made-easy\/embed\/#?secret=MLizPfZYvw#?secret=3EXMrPSx3z\" data-secret=\"3EXMrPSx3z\" width=\"600\" height=\"338\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe><\/p>\n<p><span style=\"font-weight: 400;\">While other plugins only permit you to add a piece of content to the beginning or the end of posts in your RSS feed<\/span><span style=\"font-weight: 400;\">, Yoast SEO allows you to add to\u00a0<\/span><i><span style=\"font-weight: 400;\">both<\/span><\/i><span style=\"font-weight: 400;\">, meaning you can link back to your <a href=\"https:\/\/www.ladybugz.com\/web-design\/\">blog<\/a> and <a href=\"https:\/\/www.ladybugz.com\/1thing-you-should-do-to-increase-seo\/\">specific blog post<\/a>. This is incredibly helpful when a lot of people are combing through your blog<\/span><i><span style=\"font-weight: 400;\">.<\/span><\/i><\/p>\n<p><span style=\"font-weight: 400;\">Yoast\u2019s content analysis feature also assesses the readability of a post by checking sentence and paragraph length, keyword density in sub-headings, transition words, and use of the passive voice. It also let\u2019s you know whether or not you have added internal or external links. If Yoast decides you have failed in too many of these areas, you\u2019ll see a red frown face indicating poor optimization. <a href=\"https:\/\/www.ladybugz.com\/seo-is-not-for-dummies-why-you-need-to-up-your-seo-game-and-how-to-do-it\/\">Great SEO<\/a> gives you a green happy face, which is rewarding. What\u2019s great about these features? You\u00a0<\/span><i><span style=\"font-weight: 400;\">and<\/span><\/i><span style=\"font-weight: 400;\">\u00a0your readers will get the most out of what\u2019s been written.<\/span><\/p>\n<blockquote class=\"wp-embedded-content\" data-secret=\"883OhcSn2y\"><p><a href=\"https:\/\/www.ladybugz.com\/seo-is-not-for-dummies-why-you-need-to-up-your-seo-game-and-how-to-do-it\/\">SEO is not for Dummies: Why you Need to up your SEO Game and How to Do it.<\/a><\/p><\/blockquote>\n<p><iframe class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; clip: rect(1px, 1px, 1px, 1px);\" title=\"&#8220;SEO is not for Dummies: Why you Need to up your SEO Game and How to Do it.&#8221; &#8212; Ladybugz Interactive Website Design Agency, Boston MA\" src=\"https:\/\/www.ladybugz.com\/seo-is-not-for-dummies-why-you-need-to-up-your-seo-game-and-how-to-do-it\/embed\/#?secret=JtbSFsyLh0#?secret=883OhcSn2y\" data-secret=\"883OhcSn2y\" width=\"600\" height=\"338\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe><\/p>\n<p><span style=\"font-weight: 400;\">Even more, Yoast SEO gives you the freedom to choose settings on a per-page basis. This allows you to keep a specific page, category, tag, or custom taxonomy out of the index or sitemap. You can also set Open Graph tags that specific images, titles and descriptions for social media. Then, it\u2019s lets you see exactly what your posts will look like when you share them\u2014without affecting other aspects of your website.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Yoast SEO includes a canonical link element. This prevents duplicate content issues that can confuse how Google indexes your content. This functionality differentiates the original (or preferred) page from duplicates, as well providing as a primary category solution for selecting multiple categories for a post while still favoring the main category. It even lets you edit robots.txt and .htaccess files from the Files editor, an essential feature that controls how search engines see and interact with your site.<\/span><\/p>\n<h2><span style=\"color: #ff351f;\"><strong>Yoast 15.1 features integration with SEM Rush\u2026And More.<\/strong><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Once again, the Yoast team has demonstrated their continuous commitment to upgrading its already powerful capabilities. As always, this release has anticipated the needs of both its free and premium users. Released in October 2020, Yoast release 15.1 <\/span><span style=\"font-weight: 400;\">includes these valuable improvements:<\/span><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">A new\u00a0<\/span><a href=\"https:\/\/yoast.com\/yoast-seo-15-1\/#semrush\"><span style=\"font-weight: 400;\">SEMrush integration for finding related keyphrases<\/span><\/a><span style=\"font-weight: 400;\">\u00a0(Free and Premium). Thanks to Yoast\u2019s new partnership with SEM Rush, this is the hottest capability in the new update. It provide you with keyword data while working on content\u2014including finding related keywords inside the Post Editor. This addition is an integration with SEM Rush, a world-class provider of tools for SEO.<\/span><\/li>\n<li style=\"font-weight: 400;\"><a href=\"https:\/\/yoast.com\/yoast-seo-15-1\/#farsi\"><span style=\"font-weight: 400;\">Farsi keyphrase recognition<\/span><\/a><span style=\"font-weight: 400;\">\u00a0(Free and Premium). In addition to providing Hebrew and Arabic language support, Yoast is taking on SEO for Farsi with <\/span><span style=\"font-weight: 400;\">better sentence and keyword recognition.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">An improved look for the\u00a0<\/span><a href=\"https:\/\/yoast.com\/yoast-seo-15-1\/#internal-linking\"><span style=\"font-weight: 400;\">internal linking suggestions<\/span><\/a><span style=\"font-weight: 400;\">\u00a0(Premium). Yoast\u2019s 14.7 release upgraded the ability to <\/span><span style=\"font-weight: 400;\">improve your site structure by linking to relevant content. The 15.1 release bumps up this capability with new visual elements, including distinguishing between cornerstone content, regular posts and other post types.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Improved\u00a0<\/span><a href=\"https:\/\/yoast.com\/yoast-seo-15-1\/#seo-data\"><span style=\"font-weight: 400;\">optimization of your SEO data<\/span><\/a><span style=\"font-weight: 400;\">\u00a0(Free and Premium). The update makes it easier to improve optimization with a \u201cmagic button\u201d that combines processes to increase site speed and get an overview of content.<\/span><\/li>\n<\/ul>\n<p><a href=\"https:\/\/yoast.com\/yoast-seo-15-1\/#internal-linking\"><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone wp-image-6052 size-full\" src=\"https:\/\/www.ladybugz.com\/wp-content\/uploads\/2016\/07\/optimize-seo-data-button-yoast-seo-15.1.jpg\" alt=\"Optimize Yoast SEO 15.1 WordPress Plugin\" width=\"1200\" height=\"443\" srcset=\"https:\/\/www.ladybugz.com\/wp-content\/uploads\/2016\/07\/optimize-seo-data-button-yoast-seo-15.1.jpg 1200w, https:\/\/www.ladybugz.com\/wp-content\/uploads\/2016\/07\/optimize-seo-data-button-yoast-seo-15.1-300x111.jpg 300w, https:\/\/www.ladybugz.com\/wp-content\/uploads\/2016\/07\/optimize-seo-data-button-yoast-seo-15.1-1024x378.jpg 1024w, https:\/\/www.ladybugz.com\/wp-content\/uploads\/2016\/07\/optimize-seo-data-button-yoast-seo-15.1-768x284.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/a><\/p>\n<p><span style=\"font-weight: 400;\">While CMS systems like WordPress give you some basic SEO capabilities, Yoast takes you so much further. Especially if you are not a technical HTML whiz, this plugin provides you with the control you need to boost your page ranking. The bottom line is that <a href=\"https:\/\/www.ladybugz.com\/best-boston-seo-company-for-your-business\/\" target=\"_blank\" rel=\"noopener\">SEO<\/a> can be so much easier and effective with Yoast. Once you install the plugin, you\u2019ll wonder how you ever did without it. <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Is your SEO controlling you? First, here are the basics on Yoast SEO. Second, we\u2019ll talk about Yoast\u2019s new 15.1 update\u2014full of user-friendly ways to make your website\u2019s SEO better.\u00a0 Yoast is a robust SEO tool for web developers and marketers. Well, Yoast SEO gives you\u00a0full\u00a0control over your website\u2019s SEO as well as its listing [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":6055,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","spc_primary_category":-1},"categories":[1],"tags":[174,175,176,177,178,179,180,181,28,127,182],"class_list":["post-4124","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-web-development","tag-canonical-link","tag-content-analysis","tag-google-listing","tag-keyword","tag-meta-description","tag-open-graph","tag-plugin","tag-rss-feed","tag-seo","tag-wordpress","tag-yoast"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.6 (Yoast SEO v26.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Yoast SEO 15.1 Plugin: Everything you Need to Know<\/title>\n<meta name=\"description\" content=\"Yoast SEO gives you control over your website from offering a content analysis feature to letting you choose setting on a per-page basis.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ladybugz.com\/everything-you-need-to-know-about-the-yoast-seo-plugin\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Have you upgraded to the Yoast SEO 15.1 Plugin? 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